Healthy Paws Marketing Hub

Thank you for marketing Healthy Paws! This page has everything you need to start promoting Healthy Paws pet insurance plans to your clients—including logos, client-facing messaging, and customizable marketing materials.

Marketing Assets

These professional, easy to amend, pre-designed assets help you communicate the benefits of pet insurance to your clients:

  • 2-pager: Marketing & Product Spec Sheet: A detailed overview of the Healthy Paws pet insurance offerings.
  • Pet Flyers: Editable PDFs for adult and young pets. These should be customized with your unique agency referral link.
  • Marketing Email: An email you can send out directly to your clients from outlook or your agency’s email service provider (connect with your marketing team). This should be customized with your agency’s unique referral link in the Get a Quote button and your Agency Name in the footer.
  • Disclaimer and Addendum: Important legal documents to accompany your marketing efforts. Refer to the Healthy Paws Program FAQ for guidance on the Disclaimer and Healthy Paws Addendum* usage.

*For CISA Agent use only

Where to Use These Materials:

  • Emails: Include your customized flyers and agency’s unique referral link in client communications.
  • Website: Feature the Healthy Paws logos and spec sheet, linking to your agency’s unique referral link.
  • Social Media: Share flyers and key messages on platforms like Facebook, Instagram, and LinkedIn.

Tips for Success

  • Personalize Your Approach: Use the pre-written copy as a base, but feel free to add your personal touch to better connect with your audience. Refer to the Healthy Paws Program FAQ to customize marketing materials to add your agency’s unique referral link.
  • Educate Clients: Highlight the value of pet insurance and how it can protect their pets—and their wallets—both online and in client meetings.
  • Consistent Sharing: Regularly share your unique referral link across various channels to maximize exposure and potential sales.